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Narrative Structures for Brand Storytelling

Narrative Structures for Brand Storytelling heading with 4 images captured from TV adverts.

  When attention spans are fleeting, brands are turning more to brand storytelling to help them stand out in the crowd. More than just a sequence of events, brand storytelling is a strategic blend of emotion, authenticity and narrative structure. It’s the secret ingredient that transforms a brand from a mere entity into a compelling […]

Successful Branding Trends for 2024

  Staying ahead of the curve is essential when you run a business, especially when it comes to visual branding and brand identity. In 2024, businesses in the UK will witness a dynamic shift in visual branding trends that are reshaping the way they connect with their audience. In this article we explore the cutting-edge […]

Visual Branding and Brand Storytelling Trends 2024

As we step into the new year, the world of marketing and branding is set to undergo significant transformations, with the United Kingdom at the forefront of these changes. The landscape of visual branding and brand storytelling is evolving rapidly, reflecting the dynamic nature of consumer preferences, technological advancements, and cultural shifts. In this article, […]

Why visual brand storytelling is important for SMEs

In today’s competitive business landscape, where consumer attention spans are fleeting and brand loyalty is hard-won, the art of effective brand communication has evolved significantly. One of the most potent strategies that has emerged is ‘visual brand storytelling.’  In this article we will delve into what visual brand storytelling is, its importance for SMEs, the […]

How can I create an effective visual brand storytelling strategy?

In the dynamic world of business, where consumer attention is scarce and competition is fierce, businesses must harness the power of visual brand storytelling to captivate their audience and create a lasting impression. Developing a compelling storytelling strategy can set your brand apart and forge meaningful connections with customers. This article outlines some of the […]

How can visual brand storytelling differentiate my brand?

Squark Design' logo for brand storytelling.

In today’s fast-paced and hyper-competitive business landscape, small and medium-sized businesses (SMEs) face the challenge of standing out amidst a sea of competitors. The key to success lies in effectively differentiating your brand, and one of the most powerful tools at your disposal is visual brand storytelling. In this article we will delve into how […]

How Visual Brand Storytelling Can Drive Growth and Success

Squark Design's brand experience logo.

In today’s fast-paced digital world, businesses face numerous challenges in gaining a strong foothold in their respective markets. They need to stand out from the competition, communicate their unique value propositions, and connect with their target audiences on an emotional level. One of the most effective ways to achieve this is through visual brand storytelling. […]

5 Ways Visual Storytelling Can Elevate Your Brand Identity

As a business owner, you know that standing out from the competition is key to success. But with so many brands competing for your customers’ attention, how can you make sure your business is the one that stands out? One effective way is through visual storytelling. Visual storytelling is the art of using images and […]

Visual Brand Storytelling: Is it right for me?

What is visual brand storytelling? Visual brand storytelling is the use of visuals such as images, videos, and graphics to tell a story that is associated with a brand. It is used to create an emotional connection between a brand and its customers. Visual brand storytelling is an effective way to communicate a brand’s values, […]

Get your brand in the press: 7 Steps

Squark Design have been in the press quite a few times, and that is not down to luck or magic. To help your business get featured, we have created our ‘Top 7 tips to get your brand in the press.   Why should I get my brand featured in the press? The UK press and […]

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